James Franco, the actor-artist-author-director-resident weirdo, has a brand new (and appropriately strange) collaborative project underway–MONA: the Museum of Non-Visible Art. That’s non-visible as in “invisible” as in “there’s nothing to see here.” According to the project’s Kickstarter page (which was fully funded and then some in a blink and a half):
The Non-Visible Museum is an extravaganza of imagination, a museum that reminds us that we live in two worlds: the physical world of sight and the non-visible world of thought. Composed entirely of ideas, the Non-Visible Museum redefines the concept of what is real. Although the artworks themselves are not visible, the descriptions open our eyes to a parallel world built of images and words. This world is not visible, but it is real, perhaps more real, in many ways, than the world of matter, and it is also for sale.
Yes, geeks, you too can purchase an idea from eccentric millionaire James Franco and Co. To give you an idea of what you’ll be paying for, check out the promotional video:
At least one piece from MONA has already been purchased: Aimee Davison bought “Fresh Air” for $10,000, a decision she explains here. What do you think, geeks?
[source via Reddit]