HD-DVD: We hardly knew ye

Did you actually think that HD-DVD was going to die gracefully? Perhaps with a solemn mourning ceremony and a tribute to the next-gen format that could have been?

You didn’t think about how retailers were going to dump their excess HD-DVD players though, now did you?

Apparently. both online and brick-and-mortar stores, are renaming HD-DVD players as ones which simply upscale plain old DVD’s. Ouch. Oh sure, HD-DVD playback is listed as a feature but this has got to be a pretty painful slap in the face. It has been a tough few weeks for HD-DVD and instead of dying quietly, it has attracted all sorts of terrible –and terribly hilarious– attention.

Looks like the “unnecessary” Bluray functionality of the PS3 suddenly became very necessary. Lem Kutaragi must be rolling over in his grave.

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[via Eng]